A logo and visual identity design project for a men's shirt manufacturer in Texas, focused on creating a prominent visual element that expresses the brand identity in an innovative and distinctive way. Starting with the logo in the typographical style, the company's name is elaborately integrated with the shirt icon, accurately embodying the essence of the company's business.

Light blue was chosen as the main color of the visual identity, a color that symbolizes productivity, development and youth, which in turn reflects the company's spirit and dedication to development and innovation in the trade and manufacturing market. Black and white were used as secondary colors for balance and harmony in the overall design.

The visual identity is carefully designed to reflect the values and principles of the company, by focusing on simplicity and clarity to achieve excellence and uniqueness in the market.