Social Media Designs | University of Rafidain

In this project, we designed a set of social media posts for Al-Rafidain University, with the aim of highlighting its various academic departments (Law, Pharmacy, Civil Engineering, Mechanical Power Technology), introducing academic offers and services such as free tuition, advertising job vacancies, and facilitating the registration process for new students.

Visual Identity and Colors
We adopted a color identity that combines:

Purple (Hex: #5A3D85) – a primary color symbolizing excellence and academic rigor.

White (Hex: #FFFFFF) – an auxiliary color that provides clarity to text and information.

Yellow (Hex: #F4B400) – a secondary color to highlight key points and presentations.

Design Style
Use realistic icons and symbols (books, scales of justice, medical tools, engineering equipment) to represent each department.

Promote key texts such as admission rates and academic information directly and clearly.

Add a QR code to facilitate registration and quick access to university services.

Employing youthful images to enhance proximity to target students.